Martin will maintain full control over the facility’s production and level of product quality. Martin Professional President and CEO Kristian Kolding commented: "The DJ market has traditionally been an important segment for us and with this new facility it will continue to be so. The factory in China will allow us to maintain an aggressive approach in this competitive market.
"We are determined not to turn to OEM as a competitive approach due to the lack of control involved. At this new facility, although we will obviously benefit from the low Chinese labour costs, we will maintain control over quality and will produce a line of products that live up to the same high quality standards that Martin customers have come to expect."
Production is expected to begin by the start of the year 2003.
(Lee Baldock)
