Lars Dall, vice president of the new Visual Solutions division.
Denmark - Martin Professional has established a separate business unit - Martin Visual Solutions - and named Lars Dall vice president of the new division.

A long-time Martin employee, Lars Dall who retains his current position as head of Martin's O.E.M. sector, assumed the new responsibility on 1 April 1 this year. His new tasks include implementation of the overall strategy and business plan within Visual Solutions, including staffing and build-up of the new division.

"The potential market for video walls is tremendous and presents a great opportunity for us to grow our business substantially," comments Dall. "We are determined to establish ourselves in this new field with a meaningful market share. In order to do so we will allocate significant resources to Martin Visual Solutions in order to establish the necessary momentum and create the focus needed to ensure success."

Martin recently introduced its LC Series of LED video screens and has experienced "an overwhelming response". The LC Series is a semitransparent, modular system of light weight LED panels (40 mm pixel pitch), designed for displaying film, digital images and graphics.

The units offer true RGB possibilities and feature a calibration system that ensures output is always balanced and uniform. Because the units are semitransparent, they can be used in an array of applications and allow the seamless integration of moving images, lighting and set design. No cumbersome external power supplies are necessary.

(Jim Evans)


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