Hallard's primary duties in the Martin EMEA organisation will focus on developing Martin's Global Alliance Program, as well as handling a number of key accounts. Furthermore, Martin plans to utilize Hallard's deep roots in the industry to strengthen as well as develop new relationships with LDs and important customers Europe-wide.
"Matt is just the kind of industry pro that can support our continued growth within the touring, TV and event segments by using his extensive industry knowledge, contacts and solid LD relationships," stated Steen Matthiesen, interim senior vice-president at Martin EMEA. "There is no substitute for experience and we look forward to working with Matt to further develop our network of lighting influencers within the region."
(Lee Baldock)
