"With HK Audio, we succeeded in taking probably the most innovative German manufacturer of sound reinforcement systems into our distribution range. Especially with the Lucas systems, HK Audio has an extremely attractive offer for the Italian market. With the help of the Lucas display, we will establish the brand in many Italian music stores and thus, expose the consumer to the products of HK Audio and their excellent sound quality," says Claudio Bugari, owner and managing director of SISME.
Andrea Guerranti, SISME product specialist says: "The outstanding characteristic about HK Audio is the huge range of active systems. For almost any application, there is an especially developed system that fulfils the users' needs in an almost ideal way. At the same time, HK Audio distinguishes very pleasantly from the uniform molded cabinets of other manufacturers."
Andreas Mayerl, international sales manager of HK Audio adds: "We have known SISME for years as a reliable and successful partner disposing of high product knowledge, financial power and a huge distribution power. Besides this, SISME is well-known for the numerous marketing activities and the carefully done product trainings. All this will help ensure HK Audio's success also in Italy."
SISME has already started distributing HK Audio on 1 June, and all products are available from stock.
(Chris Henry)
