Chief mounts deployed to suspend a Sanyo projector over a Paradigm widescreen exhibition display
UK - Paradigm AV used the recent ISE Show in Amsterdam to confirm several new UK distributorships, largely designed to improve their screens range. This includes the Da-Lite and Projecta product ranges, along with Chief mounts - all part of Milestone AV Technologies portfolio.

"This will not only enable us to extend into the low-cost end of the screens market, but along with dnp, enable us to provide a solution for every market application, whatever the budget," said Paradigm AV sales director, Mick Perrone.

Perrone, who says the search to create a balanced portfolio of complementary products remains ongoing, says he is thrilled by these latest acquisitions. "We have long been known for operating in the specialist end of the market yet our customers are constantly telling us that were we able to offer more mainstream products then they would buy from us."

He explains that with Paradigm's sophisticated engineering and advanced CAD support the company can offer much greater client back-up. "It will mean we are able to build genuine partnerships that and assist them more closely in implementing complex installations."

Perrone continued, "Having access to Milestone has given us three premium, globally-renowned brands. In addition to a comprehensive line of front- and rear-projection screens, the vast range of Chief mounts, projector lifts, rack systems and other accessories will lead us into new markets across the industrial, commercial and domestic spectrum."

(Jim Evans)


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