As POLARaudio continues to expand its operations, its restructuring demands that the abundant talents of its staff continue to be employed specifically and insightfully towards offering the best possible service to its customers - a theme taken up by managing director John Midgley: "Whilst we have sought to strengthen our team by bringing in some new faces, I believe it is crucial that we are careful not to overlook the strengths we possess in-house. Liam came to us with a wealth of knowledge and experience of the 'live' arena and has channeled that expertise over the last few years to the undoubted benefit of our customers. His elevation within the company will come as no surprise to anyone who has come into contact with him and I'm confident that he will meet his new responsibilities with his customary flair."