The Chinese manufacturer also brought a team of 12 sales and marketing support staff from China, and with a dedicated lightshow booth running adjacent to that of their German distributor, Focon Showtechnic, they were able to demonstrate their 'magnificent seven' - the XLED 1061, XLED 3007, XLED 3019, XR130 (in Spot and Beam versions), XR330 Spot, XR1000 Framing and XRLED 700 Spot - as well as other popular catalogue items.
Visitors were able to engage directly with these, and control beam aperture, colour and gobo patterns, via the ChamSys touch panel interface on the fixtures - which proved extremely popular. A purpose-designed large white plinth was built under the overhead lighting truss so that the library of gobo effects could be clearly displayed and demonstrated to all attendees.
According to sales director, Ernie Armas: "This year more than lived up to our expectations - it was a phenomenal show. The turn-out was unbelievable, and everyone responded with enthusiasm. We were in constant demand and had the chance to meet existing and new customers from all around the world." He was also full of praise for ChamSys "for their great work in designing these interfaces.
"The products themselves were very well showcased, and among the most popular were the XR 1000 series, XR 130 Spot and Beam, and XR 330 Spot," Armas reports. "The XLED Series caused particular interest because of its high brightness and features."
Focon's Jens Ottenhus comments: "We are seeing more and more interest from the German market - largely because of the company's portfolio, one of the most extensive of all moving light manufacturers," he said.
(Jim Evans)
