Matt Hallard, regional sales manager, Ayrton (left) and Paul Weaver, head of asset strategy EMEA, PRG
World - PRG has given its moving light range a major boost by committing to an investment of over 1,000 automated LED luminaires from Ayrton, adding a selection of Huracán Profiles, Domino Profiles, Eurus Profiles, Perseo and Khamsin fixtures, which will be spread over the different depots in the US, EMEA and APAC region.
Recently celebrating its 20th year Ayrton has continued to focus on LED source lighting and has emerged as a market leader in that technology. Ayrton also prides itself in boasting a net carbon goal in its manufacturing and delivery ethos, developing high density sustainable packaging to ensure its fixtures are able to be shipped in as small a footprint as possible, which is definitely not negligible in PRG’s steps to increase its green footprint.
Michael Althaus, global sales director at Ayrton states: “We are excited to welcome PRG into the fast growing, global Ayrton family and them recognising the current but, even more importantly, the future potential of our brand. Let me also point out that without the strong and ongoing support of our distributors ACT in the US, Ambersphere in the UK, Face in Belgium, Menzi in Switzerland and NMK in Dubai this would not have been possible. What a combined group effort. That’s what we call the Ayrton spirit.”
Gary Boyd, executive vice president and COO PRG EMEA, comments: “Ayrton being at the forefront of LED technology, our choice for their automated LED luminaires was obvious. We clearly see an increase of demand for this type of lighting fixture amongst the lighting designers and we are convinced that this will perfectly serve our customers’ needs and add an extra dimension into the PRG fleet.”
The EU and UK will offer a new set of Huracán Profile and Eurus Profile fixtures in their stock.
The UAE will count new Domino Profiles and Eurus Profiles in their stock. Designed to operate in the most extreme situations, the Domino Profile is an IP65 rated multi-function luminaire that can resist hot or cold temperatures, wind, rain, hail, salt fog, sand and dust. It can withstand arid environments, heavy rainfall, and sudden climatic variations and is a perfect fit for our productions in the Middle Eastern region.
PRG USA has topped up its existing stock with some Perseo Profile, Perseo Beam and Khamsin fixtures. Perseo Profile has become a benchmark IP65 rated fixture, packing all the features and outstanding output into a compact, all-weather housing.

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