UK - PRG UK has appointed Phil McMichael as UK sales & business development director, with Miles Hillyard promoted to commercial director as the company continues to focus on growth.
McMichael has over 20 years of experience in the event industry, working with high-profile clients and growing their accounts. As sales director at Blitz, he focused on corporate accounts and agencies including Boeing, Temenos and Karla Otto. He then co-formed JLLive that later merged with JLLighting and JLUSA to form JLGroup, where he worked with the likes of Pico+, 2Heads & Disney.
“I’m thrilled to take up my new role at PRG UK, forming part of the leadership team and supporting both our strategic development plans and growth ambitions across all sectors of the live event, sports, television, theatre and music industries,” says McMichael. “With a background of working in live events as a technical production supplier, inhouse at an agency, as a client and originally in a venue, I have developed a unique ability to understand the needs and pressure points relative to every stakeholder involved in making the event or show happen – an understanding that enables me to both secure new business and retain clients alike.”
Miles Hillyard joined PRG back in 2022 as business development manager, focusing on the touring live music side of the business. Prior to this, he has over 20 years of industry experience that has included leadership roles at SSE Audio, where he focused on delivering operational and business development strategies to optimise and drive growth within the business.
“I’m very excited to be starting this new chapter with PRG,” says Hillyard. “I’ve spent the last two years getting my feet under the table and getting to know the business and our clients, and now I’m looking forward to taking it to the next level and driving the business forward.”
The pair join sales director for music, Yvonne Donnelly Smith, whose career has spanned nearly three decades at PRG.
“We’re entering 2025 with an exceptional leadership team that brings unmatched expertise and passion to PRG,” says managing director Richard Williams. “Together, we are committed to delivering innovative solutions and truly extraordinary and memorable experiences to our clients.”
