Prolight + Sound 2022 reflects spirit of optimism
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After a break of two years, the Frankfurt event brought together companies and professionals from all segments of the industry. Wolfgang Marzin, president and chief executive officer of Messe Frankfurt, reflects: “By all pulling together, we have achieved something that, at the beginning of the year, many people thought would be impossible: the companies and associations of the event and media technology sector joined forces with us to show once again how much life and positive energy is to be found in this industry.”
“We are delighted we have succeeded with Prolight + Sound in triggering this important restart and that we can once again all come together with no restrictions. Both exhibitors and visitors were hungry for spontaneous meetings,” adds Linda Residovic, managing director of the German Media and Event Technology Association, VPLT. “The high quality of the fair is also reflected by the sales figures reported by our members. In other words, the fair is the ideal starting place to recapture the all-important trust in our industry for the future.”
Prolight + Sound 2022 was underpinned by the organisers’ commitment to a greener future for the event industry, and new products at the show included technologies boasting a high level of energy efficiency; solutions for reducing logistical difficulties, and products made of environmentally friendly materials. At the première of the Green Event Day, a programme of lectures revolving around sustainable events, experts from the sector discussed the impact of the EU Green Deal on the event industry and presented strategies for conserving natural resources.
The visitor structure showed a further increase in the proportion of managers compared to previous fairs. Participants came not only from all over Europe but also from North and South America, Asia and Australia.
According to a poll of visitors, around two thirds said they expected the economic situation in the industry to improve in the future - a positive sign for the next Prolight + Sound, which will be held from 25 to 28 April 2023.
