David Hudson.
UK - London-based event services company PSL has expanded its sales team with the appointment of David Hudson as head of sales. Hudson brings heaps of experience to the energetic PSL task force, having spent the last two-and-a-half years working for George P. Johnson, the world's largest event marketing company. As business development director, he was instrumental in establishing GPJ's new UK operation; prior to that, he spent 10 years working in the event production industry, always in a sales and marketing role and usually in the live environment.

Hudson says he welcomes the opportunities offered by PSL's wide-ranging skill-set and its massive inventory of technical equipment. With the mainstream corporate sector in his sights, he plans to co-ordinate the company's sales approach, emphasizing the 'one-stop shop' capability that is unique to PSL.

(Lee Baldock)


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