Birmingham-based Laser Hire, who were again appointed main audio-visual contractors, this year hired in a Christie Digital Systems' X4 Roadster from a local partner trading partner, AT Communications, to present a spectacular water screen projection over the lake. Laser Hire first delivered laser and lighting back in 1989, but according to Mike Kinsella it has only been the last four or five years that the event has developed into its current spectacular format.
While Laser Hire produce the images for the laser show, the Roadster is fed from a Powerpoint-based presentation projecting space images onto a six-metre water screen, repeating on a loop every four and a half minutes. The opening intro features the council’s branding and closes with the logo of the main sponsor, Birmingham Midshires Building Society. Using 3-chip DLP technology the Roadster X4 is housed in the Laser Hire 'shed', mounted at floor level on one bank of the 200-year-old man-made lake, to deliver a 4000 ANSI lumen output over a projection distance of 45 metres. The overall show has been running nightly this Autumn for two and a half hours.