The stand took on a very distinctive appearance. No-one could miss the giant set of Newton Balls suspended above the reception area. Nathan Wan's vibrant and lively lighting design for the booth utilised nearly 300 of the latest Robe fixtures and featured a 'wall of death' effect, with some serious metalwork in the roof and serious impact on anyone walking Hall 11 - who could not fail to catch the action. Over 60 Robe representatives were present on the stand from all over the world.
The five new LED-based innovations in the Robin series all received serious interest, says the company. A number of major deals were closed at the show. Two full containers of equipment were booked, destined just for Brazil, and over 250 Robe Robin fixtures were specified for an upcoming project in China. Big sales contracts were also confirmed in Russia, Mexico and the Middle East, the company reports.
(Jim Evans)
