SC Productions will be offering the portal as a stand-alone product to events professionals, with support
UK - Advance, a digital advancing portal for festivals and events, has been launched by SC Productions.
The online tool will provide organisers detailed, realtime management over their site advancing, artist advancing, all accreditations, including crew, artists, guestlists and vehicles, along with health and safety inductions and COVID safety protocols. Each of these features can be used as a standalone entity or combined within a comprehensive package.
Sarah Hemsley-Cole, director of SC Productions, explains: “Advance is a valuable tool, providing events professionals with key data and information at the touch of a button. It has been developed to ensure pre-production and planning is a smooth process. Advance can be customised for each client, meaning the platform becomes bespoke to an organiser or production manager’s particular needs and can be accessed and updated wherever the user is - at home, in the office or on site, for example.”
SC Productions began trialling the online platform in 2018, with an artist advancing portal. This collates data from artists/touring parties - everything from accreditation and vehicle details to catering requirements and guestlists. Initial trials proved successful and the portal was expanded to include details and data regarding event and site contractors, traders, sponsors and guestlists. As a result, the portal gave organisers both control over, and insight into, exactly what was happening on any given day on their event.
Hemsley-Cole concludes: “Using this system on site at events and festivals, I really do believe it will make life easier for organisers, which is why we are making the system available to our clients and the wider festival and event marketplace.”

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