Signing the agreement, Sennheiser UK general manager Phil Massey said, "We're obviously delighted to develop Sennheiser's successful relationship with APart. As we've already proved in the UK, we work very well together and we look forward to taking the company's excellent range of products to customers across the Irish Sea."
Kris Vermuyten, sales and operational director of APart, said: "We've enjoyed an excellent relationship with Sennheiser in the UK and so it's natural to extend our work together. We've been delighted with the in-roads we've made in the UK and we look forward to achieving similar excellent results in Ireland."
The extended relationship will commence with a series of showcase events (details to be announced shortly), designed to introduce potential Irish dealers to the APart range, allowing them to see and hear the products and to meet representatives from the APart and Sennheiser teams.
(Jim Evans)
