"Sennheiser has had the pleasure of assisting on the BRITs since being invited by sound designer Derrick Zieba and Britannia Row back in 2002," says Sennheiser UK artist relations manager, Mark Saunders. "Initially, this was to support the large amount of Sennheiser equipment that was being used on the show. Since then, both Andy Lillywhite [Sennheiser UK's chief engineer] and I have been on-site throughout the rehearsals and shows, providing technical back up to the Brit Row crews, supplementing odd bits of extra kit and, where required, providing some extra not-quite-off-the-shelf type solutions for specific performances on the show."
This style of support allows Sennheiser to showcase the quality and reliability of its equipment and also the company's dedication to supporting the customers who invest in its equipment, especially when specifying and putting it to use in such a critical environment as a live television awards ceremony.
"The support and presence at the BRITs also shows incoming engineers/production managers that Sennheiser takes its support/endorsement programme very seriously," continues Saunders. "Over the years the response has been hugely positive - the crews are always glad to see someone that can provide a back up to the main show crew. Very few manufacturers are in a position to - or choose to - do this, and it helps people understand that they are not just buying a box off the shelf."
This year's ceremony saw 17 channels of Sennheiser IEMs (G3s and 2000 series) plus 36 packs for host James Cordon and the performers; 10 channels of EM 3732 dual receivers with SKM 5200 handhelds - again for Cordon, guest presenters, performers and Award winners; 12 channels of EM 2050 dual receivers with SKM 2000 hand-helds and SK 500 transmitter packs for the compere, performers and for backline radio for instruments.
Additionally, Britannia Row's shout system comprised Sennheiser IEMs/headset transmitter systems with multiple channels of Sennheiser 2000 IEMs in use with Coldplay, who used their own equipment.
"The support from Sennheiser is excellent," comments James Berry, monitor engineer for Bruno Mars, who was one of the show's performers. "We only have a two minute changeover time, which is pretty tight, and having Mark and Andy here makes the process much smoother."
"Sennheiser comes through every time," says double Award winner Adele's Front of House engineer Dave McDonald. "Mark being here makes my life so much easier."
Derrick Zieba adds, "Mark and Andy's consistent support on the Brits for over a decade has truly been invaluable and puts Sennheiser head and shoulders above other suppliers in this industry. As the Live Sound Supervisor on the Brits it helps me put visiting engineers and their artists at ease knowing they have such a skilled and dedicated team working with us on site."
Other performers using Sennheiser equipment included Florence and the Machine, with a custom SKM 5200 with 5235 capsule, and double award winner Ed Sheeran, with his custom e 935 vocal mic.
(Jim Evans)