Planned activities include: charitable auction of specially-designed SM58 artist editions; a comprehensive, multi-lingual website packed with historical information, artist photos, videos, and fan stories; customer engagement activities, including the ability for fans to share their experiences and memorable moments on social media and through a video project submission
The SM58-50A Limited Edition microphone touts all of the award-winning characteristics and technical specs of the SM58, and features a silver finish and printed denotation of the 50th Anniversary on the handle. Highlighting historically-inspired packaging, this model ships with a commemorative certificate, photo print, historical user guide, and a celebratory sticker.
In addition to this anniversary model, Shure will auction specially-designed SM58 artist microphone editions online, with the proceeds going to the charity of the artist's choice.
"The SM58 has been at the centre of unforgettable musical performances for 50 years and has left its mark on generations of audiences and performers," says Soren Pedersen, product specialist at Shure. "Truly, it was born to perform, and any performer who picks up an SM58 in 2016 can depend on that same great sound that so many have shared in. We are thrilled and honoured to celebrate this milestone and look forward to hearing about the experiences of SM58 fans from around the world."
(Jim Evans)
