Peter Janis, president of Radial, commented, "Over the past few years, SDUK has been tremendously successful with our Radial professional products. They have done a terrific job at elevating the awareness of our direct boxes and audio distro systems throughout the UK. Recently, SDUK also took on our Primacoustic brand with vigour. It only makes sense for us to consolidate the last piece of the puzzle and bring our Tonebone pedal range into the fold.
"The timing could not be better either. We've just released the Radial PZ-Pre acoustic instrument preamp to our international customers and it has immediately leaped to become our best selling Tonebone pedal. We also anticipate to deliver the new Bones pedals within the next 60 days which we feel will have tremendous impact in the market. Up to now, Tonebone pedals have only targeted the professional and perhaps been too expensive for the weekend player. We want to change this."
"We have worked with Radial for several years now, initially with the DI boxes, Pre-Amp and Signal Solution products and more recently with the Primacoustic acoustic treatment product line. Both brands have proved very popular within the UK market, due to the high-quality nature of the products" commented Dennis Harburn, managing director, Shure Distribution UK. "We fully expect the Tonebone range to be met with a similar response and look forward to fostering our relationship with Radial."
(Jim Evans)
