Michael J. McGinn has joined Shure Incorporated as the company's executive vice-president of global marketing and sales. With over 25 years of international experience in both consumer and business-to-business marketing and sales at Ecolab and Eastman Kodak, McGinn has held a number of executive-level positions around the world. As part of his new responsibilities at Shure, McGinn will lend direction to product marketing, marketing communications, artist relations, market development, and sales around the world. He will additionally oversee customer service, credit, product distribution, and service operations, all on a global level as well.

McGinn's goals in coming months include continuing to build sustainable and profitable growth for Shure and giving unified structure to sales and marketing efforts around the world. "This position is exactly what I was looking for," he proclaims. "On a business level, Shure is and has always been impressive, but it's the human element at the company which I feel holds the most potential. I'm impressed by the people I work with - they are really the key to the future."

(Lee Baldock)


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