USA - Shure recently announced that it has been recognized by the second annual Chicago Innovation Awards for the development of the Shure E2c sound isolating earphones, a revolutionary new approach for providing a pure listening experience.

The E2c earphones are the result of Shure's long history in "in-ear innovation." The technology for the E2c earphones was originally developed for musicians trying to monitor their performances in loud onstage environments. They work by using soft foam or flex sleeves to seal out background noise, allowing the high-performance mini-speakers to deliver precise sound directly to the ear. The E2c earphones can be used with any audio or video device such as CD, MP3, and DVD players.

Sandy LaMantia, president and CEO of Shure, said: "This award is incredibly exciting for us. We're thrilled to help bolster Chicago's reputation as one of the world's leading centres of innovation, and we feel this award is a testament to our commitment to building and delivering innovative technologies for musicians and consumers alike, I'd like to thank Shure's employees for their outstanding efforts and dedication to Shure and its customers. Without them, this award would not be possible."

The Chicago Innovation Awards judging panel selected the Shure E2c earphones from among more than 130 nominations for the 2003 awards. Nominees were judged based on the success of products and services introduced between January 2001 and June 2003 that uniquely satisfied un-met needs in the marketplace. The contest was open to any type of organization with national or divisional headquarters in northern Illinois, north-western Indiana, south-eastern Wisconsin or south-western Michigan.

(Sarah Rushton-Read)


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