USA - This year, one of Shure Incorporated's channel partners, SK Macdonald, is celebrating its 75th year as a Shure sales representative. Samuel K. Macdonald established the firm in 1926, about a year after S.N. Shure founded the Shure Radio Company, and began its partnership with Shure in 1933.

"After the Company introduced its first manufactured product, the 33N microphone, in 1932, Mr. Shure began to establish a network of sales representatives, and S.K. Macdonald was one of the first," said Sandy LaMantia, president and CEO of Shure. "Our companies have enjoyed a long and productive partnership over the years, and we're looking forward to continued success."

SK Macdonald is one of the professional audio industry's oldest and most experienced representative firms. The company currently represents some of the industry's most-respected manufacturers, including Atlas, Aviom, Community, Rane, and Roland Systems Group.

"Like S.N Shure, our founder, Sam Macdonald, was a true business pioneer who built a successful company with a high priority on ethics and the way not only his company but also his partners conducted business," said Perry J. D'Angelo, president, SK Macdonald. "We're proud to be a part of the Shure family."

(Claire Beeson)


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