Mark Bracken and Stephanie Dell have over 35 years combined experience in the professional audio and lighting industry and have worked together in various roles over the past two decades. The pair announced the launch of their new partnership at this year's PLASA Focus show, whilst working on their first commercial projects together.
Bracken Media produces professional video content including, training videos, talking heads, digital press releases, corporate and promotional videos for use on YouTube, social networking sites and websites. Sound Marketing specialises in new-media and traditional marketing communications, from PR, copy-writing and media communications to social media services.
Mark Bracken director, Bracken Media comments, "We launched Bracken Media at the start of 2007 to capitalize on the then growing popularity of YouTube. Unfortunately, at the time, we seemed to be the only ones convinced that this was the future of marketing and it has taken a few years for commercial business to fully realise the potential of this medium. We contacted Stephanie at the end of last year as every client we talked to required a host of new-media style services to promote their content.
Stephanie Dell adds, "I am delighted to be working with Bracken Media in what promises to be an exciting and rapidly growing market. Video content production sits well with Sound Marketing's existing traditional PR and new-media business."
(Jim Evans)