Alberto Liras (Fluge), Alex Juárez (Seesound), Jochen Sommer (European operations - Adamson Europe)
Spain - Spain became the first testing ground for the new Adamson 'Project Energia' beta launch. Adamson distributor Seesound together with sound provider Fluge arranged the first E15 system in Europe to premiere at the Low Cost Festival in Benidorm, featuring Mika and Ok GO! among many others. Now ready for a full tour, Fluge is putting the E15's to the test with the Spanish metal band Los Marea.

The tour begins in Arnedo, in La Rioja province in the North of Spain on 5 November, and finishes the year on 30 December in Madrid, starting the new year with a date on 14 January in Zaragoza. Their tour then continues to Argentina, Chile and Colombia in February 2012.

El Grupo Industrias Orquestales, the parent company of Fluge is a leader in the Spanish live production market and falls within the top 10 most important full service production companies in Europe.

In August of 2008 Adamson appointed Seesound as their exclusive distributor for Spain. Nacho Alberdi, the company's CEO and his technical team have since steadily increased Adamson's market share in Spain both in touring and in the Installations sectors.

Alberdi comments, "My admiration for Adamson systems began long ago. After seeing Adamson build their own Kevlar drivers and growing their line with the launches of SpekTrix and Metrix series, I was sure that Adamson was the right choice. After three years of working together, we have positioned Adamson systems as a standard for all audio professionals in Spain wanting to move to the next level.

"When I listened to the first prototypes of what would later become the Project Energia, I knew right away that it would be a future bench-mark for big tours and the pro-audio industry. This summer we listened to the beta system at the Low Cost Festival with the British artist Mika performing, and our expectations were absolutely surpassed."

(Jim Evans)


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