SPS has worked on the IoD flagship event for four years and utilised its extensive experience to design and construct the impressive stage set. SPS used LED screen technology both as a graphic display and a powerful lighting source. This allowed the 2,500 company directors attending the event a clear view of the stage. These LED screens coupled with two large video projection screens created a dramatic stage set. SPS's creative team also produced the graphics and visual content.
The theme of this year's event was Success in a Challenging World. It examined topics such as the rapidly expanding European Union, globalisation of markets and environmental issues. Key note speakers included Nikesh Arora, vice-president of European operations for Google; Lord Levene of Portsoken, chairman of Lloyd's of London; José Manuel Barroso, president of the European Commission, and explorer Sir Ranulph Fiennes.
Robin Cole, managing director at SPS commented, "We were delighted to be working with the IoD once again on its most prominent event. With a conference of this calibre, it is imperative to impress and captivate the audience with strong content and highly impressive creative work. The audience and speakers are extremely successful in their own fields, and they demand and expect excellence, which was certainly delivered at this years event."
(Jim Evans)
