UK / Germany - Tannoy has announced that from 1 April 2004 it will have its own dedicated sales team covering the pro audio (commercial products) and residential audio markets in Germany. Two sales managers have been appointed to oversee all aspects of the new sales distribution operation.

Matthias Exner will be responsible for sales and marketing of professional products for the sound reinforcement and installation markets and he brings to Tannoy a wealth of audio experience. Initially employed as an engineer, and since 2000 as managing director of Audio-Vertrieb Peter StrĂ¼ven GmbH, Matthias is especially experienced in fixed installation and DSP systems. He was involved with the Autostaat project - Volkswagen's multi-billion dollar entertainment theme park based in Wolfsburg.

Tannoy's sales and marketing director, Simon Sinclair, was keen to highlight the improved service levels that will result from the personnel changes. "Our level of support for dealers will be greatly enhanced with direct to dealer partnerships. Dealers and installers will benefit from the improved response time for the supply of product and assistance with specifying installations," he said.

Tannoy will be using the specialist service company Triplex, based in Mainz, to handle all aspects of warranty and non-warranty repairs and spares. There will also be a hotline to deal with technical product enquiries (+49 (0) 6131 21942120).

(Lee Baldock)


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