Technical Marketing's Andy Collier announcing the engagement said, "we are delighted to have been appointed and thank the show organisers for the trust placed in Technical Marketing to deliver a successful campaign. What is particularly exciting is that although the show enjoys a fantastic heritage - 2012 will be its 34th year - it continues to evolve and retain relevance to the theatre industry now.
"As both a visitor and exhibitor over the years, for me the show has always been friendly and accessible. Not only is it a great opportunity to talk to equipment suppliers and examine new products, but it is also a 'must attend' event for networking and making or renewing contacts."
Co-director David Brooks added, "Technical Marketing will be emphasising the show is a valuable opportunity for exhibitors to meet and engage with knowledgable visitors - many with an important role in specifying or purchasing products and services for the theatre market."
(Jim Evans)