To further establish Adamson in the UK, The Warehouse has also employed former Bose national sales manager Craig Buckley as a dedicated brand and division manager alongside Paul Atherton who becomes business development manager. Buckley and Atherton will head up the new Lancashire office in Chorley.
"We are very excited to start working with Adamson," explains Derek Blair, director of The Warehouse. "The product line is very impressive - everyone who has worked on their PA has nothing but great things to say about the sound quality and technology. This fits nicely into our expansion plans and is the perfect opportunity to provide our existing and future clients the best products available."
The Warehouse, headquartered in Edinburgh, has been providing the highest quality audio components to the industry since 1980. Having supplied audio equipment to Muse, Paramount Pictures, the BBC and the Edinburgh International Festival, the company enjoys a tremendous reputation across the UK. The company also has a royal warrant - as a sound equipment provider to HM The Queen.
"This is an excellent opportunity for both companies," adds Jasper Ravesteijn, European sales manager for Adamson. "The Warehouse is highly regarded in the industry. To add them as a dealer for our products is a feather in our cap. I am looking forward to working with them and seeing them continue to grow the Adamson brand in the UK."
Janet Murray, director of The Warehouse comments, "Adamson is a long established high end loudspeaker brand that is appearing on many international artist technical riders, it's gaining very wide acclaim in American and mainland Europe amongst all sizes of rental companies and installations. In particular, the E15, E12 and S10 line array loudspeaker systems offer a range of features that in our opinion are more advanced than the competition.
"The live industry is moving forward at pace and it is critical that, as sound professionals, we implement the most advanced systems possible. Adamson is a world -leader in the loud-speaker field and we are thrilled to be their UK sales partner."
(Jim Evans)
