Recently promoted - Kelli Smith
USA - Tightrope Media Systems' identity as a leading solutions provider across the broadcast/cable and digital signage industries has propelled year-on-year business growth since its formation as a standalone company in 2001. Looking to further bolster the company's sales and service team to support future growth across both businesses, Tightrope recently promoted five-year company veteran Kelli Smith to director of broadcast sales, and hired Richard Turner as digital signage regional sales manager.

Kelli, based in Raleigh, NC, now manages sales for ZEPLAY, Tightrope's choice for cost-efficient, multichannel instant replay servers; and the company's Cablecast portfolio of server and automation products.

"Tightrope is very well known in the digital signage space and in the local PEG broadcast community, and it's my goal to build that same recognition across a new group of customers in verticals that traditionally haven't used Tightrope broadcast solutions," said Smith. "For example, although Tightrope has thousands of servers operating in the field today, ZEPLAY is the only one focused on live production. We're working to make sure that prospective customers think of ZEPLAY first when it comes to slow motion instant replay servers."

Richard Turner, based in Maryland, has more than 30 years in the professional AV, broadcast and IT markets working as an end user, consultant, engineer and content producer. Most recently, he worked in the government sector. This rich and varied experience allows Richard to further elevate the already sterling customer service at Tightrope.

(Jim Evans)


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