NAIAS and TiMax veterans On Stage Audio deployed TiMax ImageMaker16s in both the Jeep and Chrysler booth arenas to provide speech image localization for the several 'edu-tainment' presenters delivering rapid-fire market messages from various locations around the booth to a wide-spread audience. In addition, each brand utilized TiMax for mood-enhancing surround sound effects and playback in their respective spaces. Sound designers were OSA's Jim Risgin and Kelly Epperson, with on-site programming support by Robin Whittaker from UK-based TiMax developers, Out Board.
On the Ford booth, New York's Rock City Sound supplied a 16x32 TiMax Rack System specified by UK sound designer John Del Nero. TiMax was not only used to create animated surround sound effects and playback to support video content on large LED screens via its extensive SMPTE-driven show control capabilities, but also speech localization of product specialists. Show control programming and operation were handled by Chris Hey, Donnie Smith and Nathan Allers.
Over at Toyota Lexus, TiMax was used extensively to enhance both press and public events. Amongst its various sound effects duties the system's surround sound animation trickery was used to track the movement of a vast glowing orb that was floated around above the audience by TV illusionist Marco Tempest, in addition to static localization of presenters' voices. Audio production was supplied by CT Chicago, with system engineers Tom Miller and Thom Morgan at the helm.
(Lee Baldock)
