Created in collaboration with Proel Communications, the website is an appropriate vehicle for the new team at Proel Group Professional, headed up by sales manager Gianluca Farina, to become easily accessible to the Italian market. In addition to providing contact details for the sales team, the website integrates with Proel's strategy of focusing on distributing its entire portfolio of professional audio, video and lighting products.
"We have many customers in Italy, and with this new website we hope to attract many more to the Turbosound brand since we can offer a broad range of live sound and sound contracting products," says marketing director Martin Reid. "More than ever, the internet will provide new ways for us to interact with our customers, and now we can communicate with them more easily in their native language through Turbosound Italy."
"The Turbosound's new website in Italian is the piece that completes the web communication strategy of the Proel Group", adds Gerardo Volpi, Proel Group corporate communications manager. "Now, we can publish and better communicate Turbosound news and products launches for the Italian market and really help the business of our customers." Turbosound's Italian website can be found at: www.turbosound.com/italy
(Jim Evans)