Twin Towns switches on spectacular lightshow
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The exterior of the Twin Towns Club’s main building in Wharf Street, Tweed Heads, has been transformed into a huge digital canvas, creating a dazzling attraction for both locals and tourists crossing the Queensland and New South Wales border.
The ULA Group was engaged in this project from the early concepts, working close together with the team at Twin Towns, managed by CEO Rob Smith.
Smith has said he and the Board are extremely excited to see the project come to fruition. “It’s been over five years in the planning and we believe the end result is truly spectacular, not just for Twin Towns, but for the entire community.”
“We’re thrilled, we’re excited. We have turned the vision into a technical reality, and we couldn’t be happier with the result,” says Cuono Biviano, managing director of the ULA Group. “We feel extremely privileged and proud as a local Australian business and global organization to be a part of this iconic digital artwork that has transformed Twin Towns and the local area.”
The original brief was given in early years with the intention for projection and colour onto the building. However, as technology has advanced over time, the project has evolved immensely.
The ULA Group engaged the services of the Bruce Ramus and his team to not only create the content, but to assure that the technical design fully integrates with his content and management seamlessly.
“The result of this collaboration is this true digital masterpiece,” says Biviano. “This is one of the most technology advanced permanent installations in Australia and a first-of-its-kind for NSW registered clubs.”
The ‘huge digital canvas’ seamlessly incorporates high and low resolution digital LED technology, with over 2.3m LEDs providing an infinite colour range.
The centrepiece of the media façade is the high-resolution 17m wide x 5m high VuePix customized curved screen, consisting of almost 800,000 pixels.
Behind the screen, a low-resolution backdrop spreads across the ‘cotton reel’ façade, bringing the entire building to life. The backdrop consists of 5,900 customized LED architectural nodes, which are programmed and integrated within the whole spectacular lighting show.
Over 424m of DigiFlex linear architectural LED strips have been used to highlight the silhouette of the building.
Griven Architectural luminaires were used to complete the illumination of the entire complex to provide depth and vibrance to every angle of the Twin Towns’ structure. These included 20 x Jade spotlights, eight ParadeX linear luminaires, 10 x Zaphir and 14 x Coral high-powered washlights.
The Twin Towns light show runs nightly from 6pm during winter months, sunset during summer, 365 days a year.
(Jim Evans)
