White Light commits to training days
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The company’s Audio KnoWLedge Day was held last month at WL’s Studio15. Working alongside some of the biggest audio manufacturers including Shure, Riedel, DPA Microphones, Yamaha, d&b audiotechnik, K-array and Astro Spatial Audio, WL hosted a day in which students could get hands-on with the latest audio technology, take part in Q&A forums as well as have one-on-one sessions with industry professionals.
The day was organised by WL’s head of audio Lee Dennison who comments: “With the KnoWLedge Day, we wanted to offer students something which would prove invaluable yet which they wouldn’t receive anywhere else. It’s not often they get the opportunity to speak to industry leaders about their products so this was their own ‘audio trade show’ where they were given time to ask those important questions and have quality hands on tuition they wouldn’t normally be afforded.
“The feedback we received was fantastic and it’s great to work with such highly regarded manufacturers and make their products so accessible”. WL also used the day to allow students to register for their crewing database for when they graduate.
WL also supported the New Technology Showcase, taking place at the Central School of Speech and Drama, and held in conjunction with the ALD. The showcase was aimed at lighting designers and technicians to explore and compare the latest lighting technologies on the market. Over 60 students attended and some of the latest lighting manufacturers on show included ETC, Robe and Martin Professional.
WL’s managing director Bryan Raven comments: “We have supported the New Technology Showcase since it first began. It’s a fantastic opportunity for students to experiment with the latest lighting technology and get to grips with products that they will be using frequently throughout their professional life.”
WL has also hosted a range of Hog Training Days alongside ETC at universities across the country. Co-led by WL’s product manager Stuart Porter, WL was recently at LIPA where it offered students Hog console training.
Porter comments: “As part of an incentive to introduce students to the benefits of using the Hog console, we are travelling across the country to familiarise them with the product by offering first-hand training. Last week, WL also held Zero88 training at its Studio15.
Raven concludes: “As an organisation, we not only want to invest in the latest technology but ensure we understand exactly how this works; something we can then impart to our customers and the next generation of industry professionals. Being renowned for our customer service, it’s important that we share our knowledge and offer bespoke training that simply isn’t available anywhere else; something we will continue to provide throughout 2019.”
(Jim Evans)
