50 Cent play London's O2 Arena 2 (photo © James Mackenzie)
UK - Rap superstar 50 Cent and his group G-Unit returned to London on 17 July for a one-off gig at the O2 Arena. Produced by Musicalize, they approached White Light to act as lighting supplier.

White Light's project manager Josh Yard comments,"This concert ticked every box for us. Not only were we working at a prolific venue but also supporting one of the most notable names in the music industry today." During the concert, White Light worked closely with lighting designer Fraser Elisha who was tasked with constructing the lighting set-up for the evening. He comments, "For this particular show, I wanted an edgy look that would suit the style of music being played. I wanted the whole production to be as immersive as possible and for the lighting to play a holistic role in the overall experience for the audience. Fortunately White Light was able to help me achieve this with its extensive selection of equipment and expert advice."

Fraser opted to use the Clay Paky Sharpy due to the frequent movement in the show whilst the Vari*Lite VL3500 and Martin MAC Viper were used to create an intensive feel. The audience lights were i-Pix BB4s whilst the strobe lighting was created by the Phillips Showline SL NITRO 510.

The show also saw White Light utilise the Prolyte S36PRA truss . "As the number of concerts we work on increases, so does the equipment we require for these," says Josh. "The truss was ideal for this occasion as it is extremely light and compact meaning we could have complete confidence when offloading at the venue."

Whilst the concert was a huge hit at the sold-out O2 Arena , the preparation for the event was just as successful. Fraser comments: "White Light helped to produce the rig from the drawings I made and would always consult me if anything needed changing. Their warehouses were made available to me for two days which was a huge help. It meant I could be nearby while the system was being built and enabled me to meet the crew and discuss the practicalities of the rig - something which proved invaluable when we arrived at the arena."

Mark Dawson, production manager on the show, notes, "The team at White Light did a sterling job. All of the equipment was extremely well prepped in their London-based facilities and their crew were really efficient on the day; something which was vital in the limited time we had to set-up. Ultimately I couldn't have asked for more from them."

(Jim Evans)


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