Keith Williams
UK - Keith Williams has re-joined Impact Products (Europe) Ltd as general manager, strengthening the highly successful Northampton based team. Williams had been instrumental in the early growth of Impact in 2008, one the leading businesses in the pro audio and lighting distribution sectors.

Williams grew sales of the LANTA LED lighting range and was instrumental in the development of Brooke audio products INH range, both now prolific in the installation markets. He championed Impact's own brand of flight cases, Rhino - now one of the best selling flight cases in the UK. Earlier this year Prolyte European distributor of the year award was awarded to Impact for outstanding sales and customer service to truss and staging customers.

Group managing director Grant Lester said, "Keith is one of the most popular and charismatic characters in the industry. He brings an incredibly high level of customer service and industry experience with him and we are very fortunate to have him in the team"

(Jim Evans)


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