A.C. Video was formed in response to huge demand the company has received in the past few years for 'creative LED' systems which bridge the gap between lighting and video. This includes the enormous success of the Chroma-Q Color Web LED display surface exclusively distributed by the company, which has been a regular fixture on high profile light entertainment television shows and concert tours.
After gaining several year's experience providing this complex new technology, and extensive research into all products in the market, A.C. decided to provide a complete video turnkey solution to enable its existing lighting customers and upcoming visual designers to make the smooth transition into video.
The new division adds further value to the company's product offering, providing customers with an even wider choice of products alongside its existing portfolio of leading lighting, audio and rigging brands.
A.C. Video has formed strong partnerships with the leading technology brands in this field to provide a system which meets the highest levels of performance and reliability required for today's cutting-edge entertainment lighting applications. Covering projection, creative LED, media server, image processing and content creation, technology partners joining A.C.'s vast stockholding include Christie, Element Labs, Green Hippo, Show Footage and TV One.
Lee House heads up A.C. Video as Business Development Manager, drawing upon his vast experience over the past four years as the company's main technical sales and support for the Chroma-Q product range, media servers and other associated products.
He commented: "Over the past few years A.C. has seen huge interest from lighting companies as the two technologies have increasingly converged. Video can be a very daunting new area for lighting companies to move into, so we formed A.C. Video to simplify and de-mystify the process, and give customers the peace of mind that comes with knowing they've got full technical support for this highly specialist area, should they need to call on it at any time."
Lee House and representatives from all key A.C. Video partners will be at this year's A.C. Lighting North Show on 29 and 30 April. Look out for more on A.C. Video in the forthcoming May 2008 issue of Lighting&Sound International magazine.
(Lee Baldock)
