"The biggest visual challenge," said Kelly, "was to 'orient the party', which encompassed two separate spaces - a VIP area in the building's foyer, and a large tent for general admission guests." With each space having its own entrance, there were four lighting zones: VIP, VIP entrance, GA, and GA entrance.
"The easiest way to orient a room is to frame the entertainment and the bar, the two most valued gathering points at every party," said Kelly. "Placing light fixtures or large décor on each side of the focal point establishes purpose much like road signs."
To highlight the VIP entrance, four American DJ H2O 250 water-ripple-like effects were used, set in red to accent the building's brick wall. Inside the VIP area, the entertainment was made the focal point with six Elation moving lights positioned at 3', 5' and 7' in staggering steps on either side of the DJ booth. To further direct attention to the DJ booth, two fabric stretches were placed above it, indirectly reflecting light onto the disc jockey.
(Jim Evans)
