The addition of induction loop technology compliments Showsupply's already established offering of leading audio brands and invites the opportunity to expand into a new market.
Over the past 25 years hearing loops, also known as induction loops, have become the default assistive listening solution in Europe, Scandinavia, Australasia and the USA. This is primarily as a result of technological advances by Ampetronic and the efforts of people with hearing loss, who are demanding the benefits that this technology can bring to them.
A hearing loop system transmits an audio signal directly into a Telecoil hearing aid, reducing the need for an external receiver. The hearing aid becomes the receiver and the experience is enhanced as users receive sound tailored to their individual hearing loss requirements. Hearing Loop use is discrete as users don't have to identify themselves and have no need to request or wear additional receivers.
Hearing loops can be installed in a variety of environments, from larger venues such as theatres, conference facilities and houses of worship to smaller, one-to-one communication settings such as at ticket counters and in meeting rooms. Hearing Loops can also be installed in taxis, trains, buses and trams.
Commenting on the partnership, Ampetronic's sales director Martin French said, "After decades of successful market development, and following the closure of MediaDist by parent company Kilchenmann, Ampetronic were looking for the right partner to scale up activities across Switzerland to capitalise on the growing Assistive Listening sector.
"We are delighted to partner with Showsupply, a company that shares our commitment, not only to quality technology and market education, but also in improving the lives of people with hearing loss. Showsupply understand the need to deliver standard compliant systems that provide a genuine benefit to the end user and are working closely with the Ampetronic team to ensure that they are fully trained in all aspects of the technology. Knowledge that they can pass on to their own clients."
(Jim Evans)
