The company's 9500-strong Facebook fan base and 2000 Twitter followers will be kept in the virtual loop with clues, and a preview competition in the countdown to the show's opening on 10 April. "Show news and product information will continue to be beamed around the world directly from the stand during the four-day international trade fair, so Audient's clients, distributors and dealers will be fully informed. Whether they can't be at the show, or are tied up in meetings it's important that they don't miss anything," explains Simon Horn, German sales manager, championing Audient's social media.
(Jim Evans)
