UK - The AVnu Alliance, founded to promote the adoption of the IEEE 802.1 Audio/Video Bridging (AVB) standards, will continue its first birthday celebrations at PLASA 2010. The alliance was founded in mid-2009 and has since quadrupled in size. Recent membership announcements include Biamp, Bosch, Molex, Peavey and XMOS. To celebrate the momentum it has achieved, the AVnu Alliance will host a panel discussion at the PLASA show in London.

The panel discussion, open to the public, will be entitled IEEE 802.1 Audio/Video Bridging (AVB): The Future of Standards-Based A/V Networkin. The panel, comprised of representatives from alliance member companies, will explore the role of the AVB Standards in the professional A/V industry, as well as consumer electronics and automotive applications. An in-depth explanation of AVB and related IEEE standards will be presented, followed by a discussion of the advantages of an open non-proprietary technology, the role of silicon makers to ensure a cost-effective solution, and the critical role a compliance program will play to ensure interoperability of AVB devices.

The panel will be chaired by Dan Goldstein, press officer for Integrated Systems Europe. The panel discussion will take place on Monday, 13 September between 2:00 pm and 3:30 pm in the Marlborough Room, Earls Court 1. Pre-registration is possible on the PLASA website, www.plasashow.com.

"Market education and awareness of AVB are a critical parts of AVnu Alliance's charter," states Lee Minich, marketing working group chair and president at Lab X Technologies. "Our rapid growth throughout multiple market segments underscores industries' thirst for AVB technologies. AVnu Alliance's panel discussion at PLASA will inform professional manufacturers and users as to the many benefits of these technologies."

AVnu Alliance member companies Avid, Harman and Marvell will also demonstrate AVB-enabled technologies operating on a single network. At the Avid stand a Crown amplifier will be demonstrated receiving AVB audio from an Avid console through a Marvell switch.

(Jim Evans)


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