Lighting and stage designer Mamo Pozzoli comments, "This LED screen is a powerful object. Thanks to its three-dimensionality, it can create graphic shapes through the textures it transmits, as well as physical shapes, since the whole structure of trusses and lights accentuates its circular features." It is actually a dual LED screen, since it has two faces - one concave and the other convex - both turned towards the audience. Its inside can also be used thanks to its semi-transparency that simulates 3D effects. No narrative animations were used, just effects: suitably chosen textures and graphic loops.
Mamo Pozzoli is a lighting and stage designer. He specializes in designing stages and lights for concerts, festivals, live events, fairs and theatres, and boasts experience with several artists including Riccardo Cocciante, Cesare Cremonini, Subsonica, Elisa, Afterhours and Giorgia. On this occasion, the lighting designer was called by Cose di Musica and assigned the task of designing a high-impact modern dynamic stage, in keeping with Gianna Nannini's image.
The lights used included a large number of washlights and beamlights, and deliberately avoided spotlights precisely in order to intensify the presence of the LED screen aggressively, as Mamo Pozzoli explains, "All the lights were external and effectively embraced the scene. I used washlights and beamlights as backlighting, side lighting and front lighting without distinction, since I was interested in making an even impact without a preferential front view position. This is the main feature when curved shapes are used. Whereas I used several conventional incandescent lamps for the floor so I could play with the different colour temperatures."
Such a large LED screen placed right in the middle of the stage behind the artist needed a very powerful tracer light so it could be seen. Mamo Pozzoli states, "Clay Paky has 'invented' a new way of conceiving shows with its concentrated beam lights. The Alpha Beam 700s are very powerful, practical and flexible lights that make a difference. I very often use 'indiscriminate' positioning, and beamlights are absolutely perfect for this type of arrangement."
(Jim Evans)
