Turkey - Located at the Nisantasi quarter of Istanbul, the new City's Nisantasi shopping mall is entirely in keeping with its surroundings, one of Istanbul's most exclusive and expensive shopping districts.

With the mall designed to be the fashion centre of the capital, City's Nisantasi's owner has installed 10 Lighthouse screens to show a range of eye-catching promotional visuals.

On the exterior wall, above the mall's main entrance, a portrait format curved P16i/o LED screen entices shoppers in to indulge their taste for the latest garments and accessories. Another screen is located just inside.

Further into the building, a Lighthouse P6 screen is situated opposite the elevator entrance on each of the centre's eight floors. These panels are controlled by two Lighthouse X-drive Pro and two LIP-KX processors for the curved screen, an X-drive Pro and LIP-DX for the indoor P16 screen and an X-drive Pro and eight LIP-DX for the P6 screens.

Astel Electronics supplied and installed the Lighthouse panels. "We have been using Lighthouse products for over three years and have a lot of its equipment in our rental stocks," says Astel's general manager Tugberk Buyukbay. "The developers of the City's Nisantasi centre wanted to use LED screens because of their superb image quality, all-round product quality, long-life and low power consumption. LED screens are also the best choice for outdoor installations because of their durability. Also the sharp curve required for the exterior screen can only be achieved with LED."

(Jim Evans)


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