USA - Rock & Republic is an American fashion brand featuring a couture line of clothing/accessories that includes high-end denim and handbags. Among the pinnacle of designer fashion, the progressive brand holds several fashion presentations each year, including fashion week in New York and Los Angeles to introduce their upcoming lines.

The Spring 2008 collection was modeled in early February in New York City. Lighting designer for the fashion show was Scott Chmielewski of Digital Media Designs who worked closely to implement the designs and concepts of the show's producer and production designer Matt Stoelt of Stoelt Productions.

"Rock & Republic is one of the most progressive fashion labels out there," Chmielewski states. "They are continually trying to push the technological envelope and aren't afraid to use the latest cutting edge equipment. Rock & Republic events are always rock n' roll and technology infused and for this show they asked me to make the 'eyes bleed' of the attendees. I proposed that we use the Martin Stagebar 54 and Martin LC Series LED panels along with HES Showguns and approximately 200 Lekos. It was a 22-minute visual assault to match a cutting edge line of clothing.

"We placed a column of Martin LC Series LED panels at both the entrance and exit points of the U- shaped runway and lined the columns to a matching height with Stagebar 54s."

The theme of the Rock & Republic fashion show was "noir" (black) and designer Michael Ball asked for only red, white and black colour throughout the entire presentation. "That led exceptionally well to the white LED feature of the Stagebars," Scott says. "The different colour temperature and the ability to add white to RGB was an added benefit."

(Jim Evans)


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