After utilizing high-maintenance short throw projectors and televisions, Precision Planting engaged AV partner AVSC to improve the visual impact of the mobile display. PixelFLEX was chosen to create a dynamic and mobile visual environment.
"We thought this would be the best solution for our trailer moving forward, because we had seen it in action, we had seen the clarity and the definition, and we felt like it would be the best bang for our buck," said Precision Planting marketing manager Sean Arians.
The lightweight LED tiles save time and money in conjunction with the video trailer's full and constant touring schedule. PixelFLEX also managed the integration of the old system with new technology components to give Precision Planting more capabilities with their system as their teaching programme platform continues to grow. The video wall was comprised of 30 LED panels to create a 15.75ft-wide by 4.725ft-tall space that was built onto a custom shock-mounted frame to minimize vibration from constant coast-to-coast travel.
The FLEXTile LED proved to be the high standard of flexibility and roadworthiness Precision Planting needed. With the 3.75mm LED tile, the quality of the video footage and viewing distance grants growers an engaging and dynamic educational setting.
"Customers are impressed when they see something that's that sharp and clean when they get into the trailer, so it's an enjoyable experience for them," said Arians.
After starting its educational tour through Indiana, Michigan, the Dakotas and more of the Midwest region, the Precision Planting video trailer will continue through March picking back up again in June to reach more farmers with assistance in producing their best yield whether that be through mechanical or technological solutions.
"The flexibility of the FLEXTile is a big part in what makes this tile stand out from the rest of the LED market," said PixelFLEX director of marketing David Venus. "This product is a long term solution that will enable Precision Planting's mobile Planter Technology Institute to thrive while assisting growers in reaching their goals."
(Jim Evans)
