UK - Thousands of visitors to The Science of Survival exhibition at the Science Museum, London, were amazed by the incredible Living Image interactive floor display which will be on show throughout April-November 2008, say the organizers.

Expert integrators, Arcstream AV, worked with Electrosonic to install the state of the art technology for the exhibition, which explores some of the environmental issues facing the planet and how we might live in the year 2050. The Living Image interactive technology is on display at the exhibition's entrance, giving an impressive 'wow factor' for visitors upon entry.

The projection is integrated into the show's 'Drinking' area, where visitors can learn about innovative new techniques for getting safe drinking water and serious issues such as water shortages.

Stephen Foulger, The Science of Survival's content director, explained: "We saw the Living Image display as a great way to add to the theming of the area, which is largely about water. The interactivity of the technology was also a major factor. We were really impressed with the technology's ability to engage people's senses - sight, sound and touch - which proved particularly popular with our younger visitors."

Arcstream AV's Living Image floor projection is featured as an 'interactive pool' in the Science of Survival exhibition at the Science Museum, using a unique infra-red sensor system that detects motion and changes the display in real time as visitors walk or run over the image. With a powerful 6,500 lumen projection system, combined with 1024x768 resolution, the image quality is outstanding even in high ambient light environments.

The 'fluid' effect is a popular content choice for the Living Image, although its graphical capabilities are virtually limitless. Content can be specially created for the display using video, animation, jpegs or company logos to create a customized interactive display that suits the theme and purpose of each event.

Neil Dickinson, managing director of Arcstream AV, commented: "The Living Image display is a really popular product and as people begin to realise its potential, we are seeing it in a number of different environments. People are becoming much more creative with their content and the ultra-sensitive infra-red technology allows their projected imagery to respond instantly, creating a really impressive, eye-catching display."

Malinda Campbell, content manager at The Science of Survival, added: "We wanted an interactive display that would capture our visitors' imaginations. The graphics were incredibly life-like and the feature worked exactly the way we had hoped."

(Claire Beeson)


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