According to EAW's European sales manager, Sean Martin, Impact is ideally placed to represent the EAW brand in France. "We are all very eager to start doing business," confirmed Martin. "From our perspective, Impact's set-up and structure is superb with imposing premises on the outskirts of Paris. Their distribution expertise is already second to none, and their audio expertise is guaranteed with the appointment of ex-EAW representative Bruno Ghidionesco to the Impact team. As distributors of high-end lighting equipment, Impact already has strong relationships with many of EAW's key customers in France, and of course, as EAW is the only audio line they represent, we can be sure that there are no conflicts of interest."
Impact's chairman, Xavier Drouet agrees: "We already have a very strong distribution network in place and are well respected by our customers. The addition of a high-end, prestigious audio brand such as EAW to our portfolio can only be to the benefit of our customers and increase our standing in the marketplace. Customers can be assured of an efficient service that includes all the necessary expertise in the form of Bruno Ghidionesco who is already very familiar with the brand and the customer base. We are all looking forward to a mutually beneficial business relationship."
(Sarah Rushton-Read)