The dinner, which took place at the Riverbank Park Plaza, was attended by a number of World Cup legends, including 1966 winner George Cohen and other former England players, as well as the evening's host Alan Shearer. Featuring Brazilian-themed entertainment and a silent auction, in all the evening raised over £54,000 for Marie Curie Cancer Care.
Sennheiser UK supplied eight channels of Digital 9000 Series microphones to the event, including six handheld and two lapel mics, which were used by Shearer and for the silent auction.
Sennheiser consumer range of headphones was also showcased to the 400 invited guests and VIPs.
"We have an excellent partnership with the PFA and were more than happy to provide the 9000 Series and staff for what was a highly successful event," says Phil Cummings, marketing projects manager at Sennheiser UK. "By raising a great deal of money for a very worthy cause, it was the perfect way for both the PFA and Sennheiser UK to kick off our World Cup celebrations."
"Sennheiser UK played a major part in making the official PFA World Cup Preview dinner a great success," says Christian Smith, commercial director for PFA Enterprises.
"As always, the Sennheiser team was utterly professional and very helpful, while the equipment delivered exceptional sound. Together they helped us to raise thousands of pounds for Marie Curie Cancer Care, while delivering a very enjoyable and entertaining event for our guests. We look forward to working on more events with them in the future."
(Jim Evans)
